Rakesh Vishwakarma

MathWorks, Bangalore, India

April, 2022 - Present

User Experience Designer II

• Currently leading end-to-end experience design for MATLAB and Simulink Apps, serving 4 million+ users and have driven revenue to $900M+, achieving an approximate 80% increase during the tenure. Led the development of 3 Simulink apps, resulting in an 80+% revenue increase for the motor control blockset vertical, making it the top-performing vertical in 2024
• Implemented AI driven workflows for MATLAB app designer, which directly enabled creation of MATLAB copilot feature
• Directed app design workshops, design research skill sessions, and accessibility initiatives in India to cultivate a creative and collaborative work environment
• API design research for data sonification function to make MATLAB accessible and user friendly
• Led design and research for the IO Device Builder app for Simulink, resulting in a 47% surge in user engagement
• Organization wide scaling of design standard authoring initiative, by leveraging GPT LLMs

Dream11, Sporta Technologies Private Limited, Mumbai, India

July, 2021 - March, 2022

Product Designer

• Led design and research for 5 key features in Dream11’s leaderboards vertical, supporting concurrency exceeding 220 million users and contributing to ₹3,840+ crore in revenue
• Designed enhancement of customer payment flows and successfully coordinated the migration of the leaderboards vertical from native to React Native, improving development efficiency and user experience
• Created a one-click player removal feature that streamlined in-game team creation, reducing user bounce rate by 37+%

Healthpole (Bootinfotech), Pune, India

April, 2021 - June, 2021

Product Designer

• Curated research and design strategy for 3 mobile applications and 2 websites of HealthPole
• Introduced monetization strategy for the Indian Doctors Network Application
• Led research to drive data-informed product development and innovation

GMetri, Bengaluru, India

Jan, 2020 - April, 2020

User Experience Design Intern

• Responsible for carrying out user research, surveys, and usability testing for their software as a service (SaaS) platform.
• Designed the User experience and user interface of GMetri's website and their web-based software as a service (SaaS) platform.

Ignitarium Technology Solutions Private Limited, Bengaluru, India

June, 2019 - July, 2019

User Experience Design Intern

• Research and design of mobile and desktop application (Software as a service) of VKC footwear project for their warehouse management, aimed at reducing the time taken for the warehousing process.
• Improved the User Interface design of TYQ-i, a deep neural network-based visual AI platform custom built for detection and quality assurance in industrial cases.

Master of Design

2018 - 2020

National Institute of Fashion Technology, Bengaluru, Karnataka, India

Specialization in User Experience Design

CGPA: 8.8

Bachelor of Technology (Electrical and Electronics Engineering)

2012 - 2016

College of Engineering Roorkee, University

Percentage: 65